How to learn digital marketing online for free

How can you learn digital marketing online for free?

Digital marketing can be learned for free by consuming content on the internet. Watch YouTube videos, podcasts, and read blogs which focus on teaching marketing. Learn from people who have succeeded in marketing and decide for yourself what makes logical sense.

Imagine, being able can make money online from digital marketing. Maybe you own your own blog or business selling products on Twitter.

How would it feel to make $1,000 per week from sending Tweets. What if you woke up and saw you earned $100 while you slept?

Digital marketing can earn you some really good money. You just need to know how to start.

Luckily for you, I am going to show you how to learn digital marketing for free. Courses are a great shortcut, but sometimes free is just the best option. You can be self-taught when it comes to internet marketing.

How to learn digital marketing online for free

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How can I learn digital marketing online for free?

Digital marketing is best learned from consuming content found on the internet. Podcast, YouTube videos, and blog articles are produced daily around the subject. Spend your free time consuming this content and deciding for yourself what is legit.

Digital marketing is a broad term. You can be a pay-per-click advertiser, blogger, or Twitter user who sells courses. There are thousands of ways to make money online.

How do you want to make money online?

The first step is to decide what type of marketing you are interested in. You should then find the leaders in that specific industry and follow them for advice.

The problem is, there are hundreds of ways to solve the same problem. Some people advocate for building backlinks to your website while others say not to. You need to decide what pieces of advice you want to listen to.

Spend time testing pieces of advice and see what works for you. Personally, I heard a lot of great things about Pinterest for bloggers. I tried, but never got Pinterest to work for producing a lot of blog traffic. I have concluded personal finance does not do well on Pinterest.

2019 Traffic - Focusing on Pinterest

Focus on what brings results. I soon discovered that search engine optimization or SEO worked amazing. Therefore, I focus all my energy into producing optimized content for search engines.

My blog traffic took off!

2020 Traffic - SEO optimized content

To summarize, figure out your style of digital marketing. Then, find people who are experts in that area and see what they are doing. Decide for yourself what makes logical sense. Then, spend time testing pieces of advice and focus on what works. 

How can I learn SEO?

You can learn search engine optimization by following influencers doing well in SEO. Study their content and evaluate what is working for their website. Test the same practices on your website to see what works. 

Personally, I am lucky that I found Income School. These guys know what they are talking about when it comes to search engine optimization.

Watch it on YouTube

There are many nuances when it comes to optimizing your articles for SEO. However, the general idea can be broken down into the following:

  • Identify keywords with low competition.
  • Write SEO optimized content around those keywords.
  • Keep the user in mind when writing your articles.
  • Publish new content consistently.
  • Evaluate your results to see what’s working.

I have not paid a single cent to learn how to use search engine optimization. However, following the free advice from Income School I’ve had tremendous success.

In December of 2019, I had around 800 page views to my website. After following Income Schools advice, I broke 10,000 page views In September of 2020. All of this information that led to my success was learned for free on their YouTube channel.

How many days will it take to learn digital marketing?

How long it takes you to learn digital marketing depends on the advice you receive and your follow-through.  The hardest part about learning digital marketing is finding a system which works for you. Once you have nailed down your system it is all about repetitive execution.

I spent over a year messing around with Pinterest. I do get some traffic from Pinterest, but not the extent as other people are boasting about. Unfortunately, I should have moved on sooner but was determined to give it a fair shot.

I’ll admit, I started my blog in January of 2017. It wasn’t until December of 2019 that I really figured out how to drive consistent traffic. Now my traffic increases month after month and I have learned a skill I can repeat. 

Everyone’s story is different. Some people make themselves sound like The Golden Child. You might even read stories of how people learned and profited in one to two years. Others are still struggling 5 years into their journey.

Remember to focus on your journey. Don’t compare your start with someone else’s middle.

What skills are required for digital marketing?

Patience and consistency are the skills required for digital marketing. Simply showing up day after day will set you apart from everybody else. Over time, you will learn the skills required to be proficient at digital marketing. 

Consistency FourPillarFreedom

We spent the first 18 years of our lives learning and finally graduating high school. Some of us will spend another four or more years in college. We have consistently shown up to learn basic skills to enter the workforce.

For some of us, we have spent 25 years being groomed for an entry level position. Why do we think we can learn a new money-making skill in an afternoon?

I am okay with the fact it took me two to three years to figure out blogging. For myself, I figured out a new money making skill in less time than it took me to graduate college. Income from a new website continually rises as the traffic increases.

Digital marketing requires patience and consistency. Rome wasn’t built in a day, but the bricks were laid every hour.

The reason my traffic increases every month is my patience and consistency. I show up every day, write new content, and hit publish. My articles are the building blocks which build my website.

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Summary: How to learn digital marketing online for free

As you can see, learning digital marketing for free is best done by consuming online content. You can watch YouTube videos, listen to podcasts, or read blog articles. The basic steps for learning digital marketing online for free include:

  1. Decide the type of marketing you want to perform. Examples include blogging, YouTube, selling courses on Twitter, etc.
  2. Find successful people teaching and doing marketing. You want to learn what these people are doing! 
  3. Test the advice. Not all advice should be treated equally. You need to decide for yourself what makes logical sense. Test strategies to see what works for you.
  4. Focus on what brings results. Don’t waste your time doing extra tasks which don’t produce results. Work on the tasks which bring results so you can keep growing.

Digital marketing takes time to learn. You are learning a money making skill, so be patient and stay consistent. Keep practicing, learning, and growing and you’ll see results.

John is the founder of TightFist Finance and an expert in the field of personal finance. John has studied personal finance for over 10 years and has used his knowledge to pay down debt, grow his investment portfolio, and launch a financial based business. He is committed to sharing content related to personal finance based on his experience in his career, investing, and path towards reaching financial independence.